
Colorado Shed Hunt
HOW CAN we Create aSpirational Product imAgery while furthEring brand identity?
Captured lifestyle imagery for First Lite’s Flashstorm Jacket product launch—highlighting its design as a lightweight, packable shell built for afternoon mountain storms. Maintained visual consistency with brand guidelines across all marketing assets.
Client: First Lite (Technical Hunting Apparel)
Brand Challenge: Showcasing technical innovation in apparel and building brand loyalty.
Role: Shoot Director, Creative Strategy, Photography
Collaborated With: Brand Producer, Senior Photographer, Brand Ambassador